
Johnathan Goodwin can get 100 mpg out of a Lincoln Continental, cut emissions by 80%, and double the horsepower. Does the car business have the guts to follow him?

Marketers spend a billion dollars a year targeting influentials. Duncan Watts says they’re wasting their money.

The studied hipness of new media is a fascinating and rather devious cultural illusion. Those ultra-cool offices cover up a seldom-discussed truth: That the jobs themselves are often deeply exploitative, demanding intense work and devotion for relatively low pay and zero security.