The Electric Typewriter

Selected features, articles and essays from the world's best journalists and writers.
11th Jan

The Shocking True Tale Of The Mad Genius Who Invented Sea-Monkeys

by Evan Hughes

As anyone sold by the Sea-Monkey ads could tell you, it was hard to say exactly where von Braunhut was walking on the terrain between truth, embellishment and con. That was his gift. He convinced us to look at the jazz hands and lose sight of the footwork. Von Braunhut’s inventions were not quite what they seemed to be. Neither was he.

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